Nov. 4, 2020

024: How To Keep Your Content Fresh, and Other Great Marketing Hacks, with Lorraine Ball

"Headless Body Found in Topless Bar!"

You kept reading didn't you?

Well if you liked that, you'll love my latest episode of Marketing and Sales, Over Cocktails, as I interview long-time marketing guru and agency expert, LORRAINE BALL of Roundpeg, a digital marketing agency in Carmel, Indiana.

After spending too many years in corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee, and started Roundpeg close to 20 years ago.

She's also the host of one of the longest-running marketing podcasts going, titled "More Than a Few Words," which is a weekly marketing conversation for business owners that lasts 10-12 info-packed minutes. 

So grab a pen and get ready for some great tips!

What’s Inside:

●       Email subject lines: how do you get people to open your emails?

●       How to miss the mark with cultural references that don’t connect.

●       Are you wondering if it’s time to start using videos in email?

●       How to decide which blog posts to optimize.



Mentioned in this Episode:
The 7 Secrets to Selling More By Selling Less
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Lorraine Ball on LinkedIn
Lorraine Ball’s website
Digital Toolbox
Round Peg
More Than a Few Words podcast