Marketing Episodes

Is your marketing stuck in the past? Are you still using conservative copy, stale sentences, and safe social media? Or, here's the better question... does your copy convert? Well if not, pull up a chair for Episode 59 of Mark...

Let's face it...social media marketing can be overwhelming. But it doesn’t have to be. Ask Tamay Shannon, owner of W2S Marketing , who joins me for episode 58 of Marketing and Sales, Over Cocktails. She has helped small busin...

So you have a podcast, or are thinking about starting one. Have you thought about all the ins and outs, the details, the hosting platform, the editing, the design, all of it? But also, have you thought about making some money...

Are you ready for a socking good episode of Marketing and Sales, Over Cocktails? Then kick up those stocking feet as the "Sock Queen," Lisa Riggs , founder of the sock company, Spirit Sox USA, takes us on her entrepreneurial ...

Still think you need to pay for ads to get exposure or engagement? Still think the way to build your brand is through Google clicks or Facebook advertising? Well pull up a chair and have a listen to episode #53 with MANDY McE...

Have you built your website to look pretty, or to get customers? Does your website have amazing bells and whistles, but no one is clicking through and inquiring about your services or products? Isn't the real, ultimate reason...

When surveyed by Hubspot a few years ago, over 1000 people said that they trust their barista more than they trust a sales person, or a marketing ad or company. Think about that for a second...so what's the problem here? Let'...

Straddling both sides of the sales and marketing worlds, the Senior Director of Marketing for First Orion (a company change since the podcast was first recorded), Sherri Schwartz took her experience as the number one sales re...

How much fun can two people have in one interview? Well find out here as the “the Social Media Sherpa" herself, Shaily Hakimian digs in and let's lose (with a few shots of tequila to help along the way) as we get into all thi...

Why is your sales team closing just 28%? If you ask the marketing department, it's because they don't know how to close. If you ask sales, they will tell you the leads suck. The truth? The blame really lands at the feet of th...

Did you know that average person swipes on their phone screen enough times every day to equal the height of the Statue of Liberty? Did you also know that the average life-span of a single post is less than an hour? So how are...

With each social media platform having its own rules and demographics and algorithms, learning how to reach your customers can be confusing and time-consuming. Instagram expert Lauren V. Davis is going to demystify how to bui...

"Headless Body Found in Topless Bar!" You kept reading didn't you? Well if you liked that, you'll love my latest episode of Marketing and Sales, Over Cocktails , as I interview long-time marketing guru and agency expert, LORR...

Are your marketing efforts authentic? Or do they come across as salesy? Do you sound like everyone else? Or are you original? Tune in to my latest podcast with marketing agency owner and small business entrepreneur, Kelli Max...

The polished marketing messages of yesteryear just don’t cut it on social media anymore. Consumers want real, honest, and vulnerable messages from the thought leaders, experts, and influencers they follow. That's where social...

Are you selling like it's 2020, or 2006? Have you kept up with the wave of technologies that has transformed how sales operates, shifting the balance of power from the salesperson, to the buyer? Have you changed your mindset ...

In this lively, enlightening, and thoroughly entertaining podcast interview, listen to Brand Communications expert and former Hasbro marketing VP, Michael Verret, break down the one and only reason why you should be in busine...

Should car dealerships sell to women, differently than to men? Should all B2B or B2C sales focus on gender in their sales approach, as equally important as everything else they focus on? Do males look at things differently wh...

Hailed as the funniest marketing book out there, Steve Brown’s The Golden Toilet: Stop Flushing Your Marketing Budget Into Your Website and Build a System That Grows Your Business is a call to return to marketing basics. With...

Day in and day out, Sam Moss, co-owner of 1ClickAgency.com, sees FIVE critical mistakes being made on websites, over and over. Listen to his interview with Allan Langer on what you need to do to see if you are not only making...

Are you ready to get out of your comfort zone and stretch your LinkedIn marketing skills by including video to your content repertoire? Well, look no further as LinkedIn guru and video specialist, Alex B. Sheridan helps peopl...

Kicking off the Marketing and Sales, Over Cocktails Podcast , LinkedIn specialist, Sam Downs , gives everyone listening actionable advice on how to up your LinkedIn game significantly. How to engage. How to post, what to post...